Reports that “the ex-factory price of Feitian Moutai has been raised from 1,169 yuan per bottle to 1,299 yuan per bottle” have drawn market attention. A Guizhou Moutai spokesperson responded: “If there were any price adjustments for Feitian, it would constitute a material disclosure, and the company would promptly release the information. Such rumors frequently circulate online; we recommend following the company’s official announcements and advise against believing these online rumors.” (21st Finance)